Privacy Policy (BetterBiz Group, LLC)
Effective Date: January 4, 2026

BetterBiz Group, LLC (“BetterBiz,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, how we share it, and the choices you have when you:

• Visit betterbizgroup.com (the “Site”)

• Subscribe to BetterBiz Magazine

• Interact with BetterBiz AI Agents (voice or chat)

• Receive SMS/text messages from us

• Attend our events or engage with our content

1. Who we are
   BetterBiz Group, LLC
   HQ: Dallas, Texas
   Office: Newark, New Jersey
   Email: info@betterbizgroup.com

2. Information we collect

A) Information you provide to us
We collect information you choose to provide, including:

• Contact and business details: name, job title, company, email address, phone number(s), and mailing address

• Messages and submissions: information you include in forms, surveys, or communications with us

• Event participation details: registration details and attendance confirmations (when applicable)

• Sponsored content interactions: if you download sponsored content or register for sponsored events, we may collect information needed to fulfill the request

B) Information collected from your use of AI Agents (voice or chat)
When you interact with a BetterBiz AI Agent, we may collect:

• Call or chat content

• Audio recordings (voice interactions)

• Transcripts of voice and chat interactions

• Metadata such as date/time, duration, and routing information

Important note on recording: Calls with BetterBiz AI Agents may be recorded and transcribed for quality assurance, training, and support purposes. Where required by law, we will provide notice and obtain consent before recording.

C) SMS/Text message information
When you send or receive SMS/text messages with us, we may collect:

• Your mobile number

• Message content (including “STOP,” “HELP,” and similar keywords)

• Delivery and engagement information (such as delivery status and timestamps)

• Consent and opt-out records (including when and how you opted in/out), where applicable

D) Payment information
If you make a payment, it is processed through Stripe. We do not intentionally store full payment card numbers on our systems. Stripe may collect and process payment and device information to complete the transaction.

E) Information collected automatically (cookies and analytics)
When you visit our Site, we and our service providers may automatically collect:

• IP address, browser type, device identifiers, operating system

• Pages viewed, referring pages, time spent, links clicked

• Cookie and similar technology data

We use analytics tools (including Google Analytics) to understand Site usage and improve performance. We also use BetterBiz CRM for lead capture and relationship management, which may store the information you submit through our forms.

3. How we use your information
   We use information we collect to:

• Provide and operate our Site, services, and BetterBiz Magazine subscription

• Respond to inquiries and provide customer support

• Deliver content you request (including downloads, newsletters, and event materials)

• Operate, monitor, and improve our AI Agents, including quality assurance, troubleshooting, and training

• Process transactions and send receipts (through Stripe)

• Send service-related communications (for example: confirmations, reminders, requested updates, and important notices)

• Send marketing communications about BetterBiz services, events, and relevant offerings (you can opt out anytime)

• Maintain security, prevent fraud, and enforce our policies

4. How we share your information
   We may share information in the following situations:

A) Service providers
We share information with vendors that help us run our business, such as:

• Hosting and website operations

• CRM and marketing tools (including BetterBiz CRM)

• Analytics providers

• Payment processing (Stripe)

• Tools that enable AI Agent calling/chat, transcription, storage, and support workflows

• SMS/text messaging providers (to send messages, process opt-outs, and support messaging operations)

These vendors are authorized to use personal information only as needed to provide services to us.

B) Sponsors (sponsored content and sponsored events)
If you download sponsored content, click a sponsored email, or attend a sponsored event, we may share your submitted information with the named sponsor of that content or event so they can follow up with you about the relevant offering. We will identify the sponsor in the context of the content or event so you know who is receiving your information.

C) Legal and safety reasons
We may disclose information if we believe it is necessary to:

• Comply with applicable law or legal process

• Protect the rights, safety, and security of BetterBiz, our users, or others

• Detect, prevent, or address fraud, security, or technical issues

D) Business transfers
If we are involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction.

5. Cookies and your choices
   You can control cookies through your browser settings. If you disable cookies, parts of the Site may not function properly.

6. Marketing communications (email and SMS)

A) Email
You can opt out of promotional emails by using the unsubscribe link in our emails. We may still send you non-promotional messages (for example: receipts or important service notices).

B) SMS/Text messages

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes.

We may share mobile information with service providers that help us deliver text messages and provide support services.

We use SMS/text messaging for:

• Alerts and notifications (for example: confirmations, reminders, requested updates, and support-related notices)

• Marketing messages about BetterBiz services, events, and offers, where permitted and with opt-out available

Opt-out: You can opt out of SMS/text messages at any time by replying STOP. After you opt out, you may receive one final confirmation message acknowledging your request.
Help: Reply HELP for basic program help, or contact us at info@betterbizgroup.com.
Message frequency: Message frequency varies.
Message and data rates: Message and data rates may apply based on your mobile plan.
Carrier notice: Wireless carriers are not liable for delayed or undelivered messages.

7. Data retention
   We generally retain leads, communications, SMS records (including opt-in/opt-out logs), and AI Agent call recordings/transcripts for 1 to 3 years, unless:

• A longer period is required for legal, accounting, or dispute-resolution purposes, or

• You request deletion where applicable and we are able to comply

8. Children’s privacy
   Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children.

9. Your privacy rights (United States)
   Depending on where you live, you may have legal rights regarding your personal information. These may include:

• The right to access or request a copy of your information

• The right to correct inaccurate information

• The right to delete information (with exceptions)

• The right to opt out of certain processing in some states (for example: targeted advertising or sale/sharing of data)

How to make a request
Email info@betterbizgroup.com with the subject line “Privacy Request” and tell us what you want to do (access, delete, correct, opt out). We may ask for information to verify your identity before completing your request.

10. Security
    We use reasonable administrative, technical, and physical safeguards designed to protect personal information. No method of transmission or storage is 100% secure, so we cannot guarantee absolute security.

11. International visitors
    We primarily market to the United States, but our Site can be accessed from other countries. If you use the Site from outside the U.S., you understand your information may be processed in the United States where laws may differ from those in your location.

12. Changes to this Privacy Policy
    We may update this Privacy Policy from time to time. We will post the updated version on this page and update the effective date.

13. Contact us
    Questions or requests? Email info@betterbizgroup.com.